KIRA - Dance with me tour
2026, Adobe Illustrator
About the project
This project explores the visual identity of a DJ, KIRA, created for her tour promotion. The design uses a bold, high-contrast aesthetic with black-and-white imagery, motion blur, and strong red typography to reflect the energy of club culture. The deliverables include a tour poster, Instagram content, a Spotify mockup, CD packaging, and merchandise, creating a cohesive brand across digital and physical platforms.
Moodboard
Process
ALbum EXPLORATIONS
Color Palette
Option 1
Option 2
Option 3
typeface
Primary
Secondary
Initial designs
FInal design
Color Palette
ALBUM COVER
TOUR POSTER
System in use